CEO Clinic: Why do we need Social Media?
Since making the move into the Social Media space I have spoken with many business leaders about leveraging the power of the medium. One CEO recently asked me “what is in it for me, I suppose that means more expenditure?” I understood his thinking as every business has to know the value of every investment [...]
Google Wave – A First Look
Having just completed an exciting meeting with my business partners on Saturday afternoon. I found an interesting email glaring at me from my inbox, “Your invitation to preview Google Wave“. My first thought was here was another hoax, no with a little investigation I do discover that this one is for real. You can imagine [...]
Social Media meets BI: Finding Social Media’s Business Value
With the rise of every new business tool comes the need to leverage it correctly in order to provide business value. I have talked before about “when people are talking about your brand the business needs to be on the pulse” and needs to responding appropriately. Social Media intelligence is about managing that intervention. Business [...]
Communications: Relationships Matter
In my last article “A Short History of Communications” I concluded “humans are adaptive creatures and new communications capabilities will always be arriving”. I was of course talking about some of the technological features regarding communications. It the end of the day we would have not invented this array of communications technologies over the years [...]
Analysis: Continuing to Involve our Collaborators
It has always been clear that the process of defining application requirements has always been a collaborative process, not simply involving IT people, but a whole raft of people across the business. So for such a collaborative process why do we tend to document the results in a private way? What I mean here is [...]
How to Leverage the Social Media Channel for Business Success
One of the questions that I have been talking to many businesses about recently is leveraging the Social Media channel as a marketing tool. There are a great deal of so-called ‘Social Media Marketing experts’ talking on this subject on a daily basis. Yet the majority of these are marketing people who are simply advising [...]
Invest On Relationships
In my article “Don’t Set Aside the ROI in Building your Social Media Solution” a few days ago I was talking about the importance of building relationships and collaboration within the new and evolving Social Media. In reading my article a network connection suggested that I take a look at a recent article on The [...]
Don’t Set Aside the ROI in Building your Social Media Solution.
Over the past few years I have gone through a personal discovery process in respect of the use of Social Media within the workplace. What used to be almost universally banned as a diversion from real work is now becoming demanded within the workplace. It has become evident that social medial is no longer simply [...]
Is Telecommuting the best model for future business?
By Peter B. Giblett In the Internet age a large number of the workforce responsible for data management can be remote workers. They do not need to travel to office buildings. It can be argued that the Web reverses many business processes: you do not go to work, work comes to you. Yet the average [...]
Is any Business Benefit Gained by Adopting Collaborative Technologies within the Workplace?
Not too long ago few, if any, in the workplace could really justify accessing the web from their workplace. Justification would normally relate to access to externally hosted services that added value to the corporation, or alternatively to conduct research or resolve problems, and for the IT department download patches and upgrades. Over time applications [...]
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