Social Media: A Shift in Business thinking Brings Success
Leveraging the Social Media channel as a communication tool for many businesses is a priority. Perhaps one of the key concerns of CEOs or business owners though is how it will contribute to successful business growth. Yet this step requires a leap in thinking in order to be executed successfully. Sadly there are many so-called [...]
Executive Seminars
Executive Seminars on Social Media Strategy We will educate your executive team on how to build a corporate social media strategy. Our half-day seminars cost $500.00 CDN + Tax. Once you have a payment receipt please email to schedule a mutually acceptable appointment. Please note that outside the Greater Toronto area travel and accommodation expenses [...]
Where do I find my Customers, or Prospects on Social Media?
The question “Where do I find my customers, or prospects?” is a very important one with respect to leveraging social media channels as a communications medium. It is one that has previously been discussed on this site The easy answer is probably any site you can think of, plus a few more besides. Much of [...]
Is Social Media Just Another Broadcast Medium?
There are some that believe that Social Media is just another mechanism to broadcast a message to the masses. This belief has come about because the Internet has brought with it a ‘democratisation’ of broadcast media. Armed with a cheap video camera and an internet connection anyone can post whatever they wish to YouTube or [...]
The Social Media ‘con’ Trick!
According to Alan Stevens “Social media is a con trick. In fact it’s at least three cons; Conversation, Content and Consistency“. This is quite a challenging way to introduce his viewpoint. Being involved in the conversation, or our ability to communicate and collaborate, is of vital importance. This goes a long way to demonstrating expertise [...]
Relationship Based Business – How do you measure up?
Business is constantly changing and reinventing itself. I spoke at an event recently about growing relationship based businesses. I preparing my initial thinking was summed up in the question: surely every business is relationship based? So it is; you have no sales without having a basic relationship with a customer. Firstly I gave a great [...]
The Changing World of Business Communications
From the dawn of human history we have communicated to each other. The requirement to trade and barter is perhaps one of the original primitive desires that drove us to improve our ability to communicate, to improve the number of words used etc. Speech is undoubtedly our first means of communication in history. We have [...]
How to Deploy Social Media
We work with YOU to guarantee your business is ready to face the next generation of challenges. Not Social Media ready? We can make it happen! This video is by Peter B. Giblett, Co-Founder and Chief Ideas Officer of P3 Social Media. This presentation is designed to give you an overview of how to implement [...]
Communicating Effectively in 140 Characters.
Our ability to communicate is one of the key aspects of our humanity. Sadly communicating effectively is something that few of us do consistently. It is vital to communicate effectively if you are delivering a message in 140 characters. This is the essence of much of the Social Media communities. The message we deliver causes [...]
Google Wave – A First Look
Having just completed an exciting meeting with my business partners on Saturday afternoon. I found an interesting email glaring at me from my inbox, “Your invitation to preview Google Wave“. My first thought was here was another hoax, no with a little investigation I do discover that this one is for real. You can imagine [...]
Communications: Relationships Matter
In my last article “A Short History of Communications” I concluded “humans are adaptive creatures and new communications capabilities will always be arriving”. I was of course talking about some of the technological features regarding communications. It the end of the day we would have not invented this array of communications technologies over the years [...]
A Short History of Communications
From the dawn of humanity we have enhanced our ability to communicate. Humans as a species have invented new words, new languages and new ways to tell each other things, particularly as we excerpted more control over the environment around us. Here are a few facts about communications over the short history of mankind: Homo [...]
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