8 Statistics the Internet Marketer should Consider.

Retailer John Wanamaker is credited with saying “Half the money I spend on advertising is wasted; the trouble is I don’t know which half”. Marketing and the Internet has always been an interesting ground for statistics, so we thought this would be an ideal opportunity to look at a few:
25% of the worlds population currently [...]

March 11th, 2010 by Peter B. Giblett 

Strategies for Leading Business Change & The Social Media Impact

According to Chris Potts “the CIO role… is destined to become either an executive leader of business change or absorbed into another role” and “the need for corporate leadership in change has never been greater and is unlikely to recede”. I wholy agree with Chris here. In looking at this statement it is to me [...]

April 27th, 2009 by Peter B. Giblett