Social Media Deployment: It is a Business Decision to Make
About a year ago on this forum I asked “Is any Business Benefit Gained by Adopting Collaborative Technologies within the Workplace?” much has changed in the intervening time which has led me to go back and look at my earlier article and comment on the changing workplace. I stated:
“Research has shown that in most organisations [...]
Success in Social Media is not an Overnight Sensation
According to Lawrence Perry “Social media marketing takes time. If you want to experience success in it- you must treat it as a full-time endeavour and commit time and effort to it“. I would tend to agree and feel that there are three key elements necessary for successful business implementation of Social Media: Collaboration; Rapid [...]
Business Cannot turn its back on Deployment of Social Networking Technology. Who Must set Policy?
By Peter B. Giblett
In his article in Baseline “CIOs Must learn to Deal With Social Networking” Art Johnson argues that ‘CIOs can’t turn their backs on (Social Networking) technologies, which can provide many benefits. For example, the use of instant messaging has been a valuable tool for our employees.’
I agree that business cannot turn its [...]
